WhatsApp has 2 billion users. Your customers are already there. The question is: are you meeting them where they are?
Why WhatsApp for Business?
The numbers don't lie:
- 98% open rate — compared to 20% for email
- 90% read within 3 minutes
- 40% response rate — vs 6% for email
- No app fatigue — customers already use it daily
What Can You Automate?
1. Instant Responses
Answer common questions immediately:
- Business hours and location
- Product availability and pricing
- Order status and tracking
- Return policies
2. Lead Qualification
Before a human gets involved:
- Collect contact information
- Understand customer needs
- Route to the right team member
- Schedule callbacks or meetings
3. Order Management
- Send order confirmations
- Provide shipping updates
- Handle delivery coordination
- Collect feedback after purchase
The Human + AI Balance
The best WhatsApp automation isn't about replacing humans—it's about empowering them:
- AI handles the repetitive 80%
- Humans focus on complex issues
- Seamless handoff when needed
- Full conversation history preserved
Integration Matters
WhatsApp automation becomes powerful when connected to your systems:
- CRM integration — Know who you're talking to
- Inventory sync — Real-time stock answers
- Order system — Process purchases in chat
- Calendar booking — Schedule without back-and-forth
Ready to transform your customer communication?